We work with you to create the right market development strategy ensuring that your brand is fully prepared for business in the UK and set to realise its full potential. Some of the key services we offer can be seen here.
Entering a new market is a significant step so its important to assess the potential opportunity for your brand. This includes adopting the right market development strategy, assessing any barriers to entry and understanding the requirements of the market. See why market research is important.
Our pre-launch market entry assessment report will provide an overview of the market. This covers a number of areas including competitors, current trends, routes to market, trade and retail pricing, packaging, production, merchandising and regulatory. This will identify the areas where adjustment and adaptation may be required. Review our short market entry video and contact us to discuss how we can help.
Market Entry Strategy
We use the information gathered through the Market Entry Assessment to formulate the most effective go to market strategy. This includes price positioning, distribution channels, category, target competitors, routes to market, advertising and promotion.
We work in different ways depending on each clients individual needs and preferences. For some we source, appoint and work through distributors, for others we have set up their own company and dealt directly with all the leading multiple retailers.
Whether its building business for a new brand entering the market for the first time, providing interim sales cover in an established business or simply reviewing and advising how to move your existing business to the next level, we can provide the solution so why not contact us to discuss your requirements.
Getting the best from your distribution partner is critical for the development of a successful business. Our approach is to work collaboratively with in country partners to formulate the right market development strategy, implement sales and marketing activities, monitor results and adapt plans accordingly. We find that this approach ensures that your brand receives its fair share of time and maximises sales. Please contact us to discuss your requirements.
Each of our digital marketing services below will help your business get found by more customers, enhance its online reputation, and promote the products and services you offer.
We understand that it’s a challenge to keep up with the ever-changing digital marketing landscape. Our certified marketing strategists are here to help. Trust us to manage your business listings, reviews, social media, advertising, web design, SEO and content creation. Contact us today to discuss how we can help you with your market development strategy.