Here are a few of the common FAQ’s about our sales and distribution services.
What’s the most effective UK market entry strategy?
Creating a detailed UK market entry strategy is a vital component for any brand considering entering the UK market.
We conduct pre launch market research for any brand entering the market. This covers competitors, current trends, routes to market, trade and retail pricing, promotion, packaging, production, merchandising and regulatory.
The best strategy is different for each brand and can depend on a variety of factors including price (premium or budget), size and status of the market (niche, mass, and growth rate).
It’s also important to consider which customers to approach. For example, for a premium niche product it may be better to establish the brand in smaller often independent retailers first. This can allow sometimes limited resources to be focused on building brand awareness in one area so that a successful track record can be developed that can be used to demonstrate performance to larger retailers at the appropriate time.
We can advise on the most suitable go to market strategy for your brand so why not contact us to discuss how we can help.
We have a great product but do not have the time, knowledge or resource to develop this further and need help with the next steps.
What is the best way to operate in the UK market, should we use a food broker or distributor or set up our own company?
We need help getting our products in to the leading multiple retail outlets….
We have experience of building distribution through the creation and implementation of effective sales and marketing strategies with many of the UK’s leading multiple retailers for both small niche businesses as well as larger businesses. Why not look at our case studies and contact us for a free consultation to discuss how we can help achieve your objectives.
How will this progress & how long will it take?
Typically this process will take between 6 & 12 months depending on your brands readiness to launch and timing of discussions with major retailers. Contact us to arrange a free consultation.
Our brand is already established in the market but we are not getting the traction we would like….
Another pair of eyes can often bring a different perspective so why not contact us to discuss how we can help.